Objectif linguistiques : There is / There are, commerce / publicity

Objectifs culturels : Advertisments

Resources :

PDF: The Best Ways to Advertise 
PDF: Trailer Analysis 
Video: God of War trailer 
Video: Overcooked trailer 
Video: The Last of Us trailer 
Video: FIFA 21 trailer 
Video: Bloodbourne trailer 

Contents

Activité 1

Discuss – Where are video games advertised?

Magazine spreads.

TV spots.

Radio spots.

Social media posts.

Website adverts.

Which of the above methods are the most popular?

Radio Spots

(4% of advertising)

Magazine Spreads

(7% of advertising)

TV Spots

(12% of advertising)

Website adverts

(34% of advertising)

Social media posts

(43% of advertising)

Activité 2

Read the text « The Best Ways to Advertise« .

Find translations of:

  • il y a
  • il n’y a pas

il y a = there is / there are

il n’y a pas = there isn’t / there aren’t

What did you understand?

Highlight all the words that you understand.

Write a list of five words that you didn’t understand. Let’s translate them together.

Activité 3

Worksheet: Trailer analysis.

What is a trailer?

Watch the trailers and complete the worksheet.

Tick (✔️) all the elements that can describe the trailers.

Trailer 1: God of War.

Lire la vidéo

Trailer 2: Overcooked.

Lire la vidéo

Trailer 3: The Last of Us.

Lire la vidéo

Trailer 4: FIFA 21.

Lire la vidéo

Trailer 5: Bloodborne.

Lire la vidéo

Activité 4

Write your own trailer analysis.

With the information in Activity 3, write an analysis of one of the trailers.

I am going to analyse the _______ trailer.

There is _______ music.

There is (lots of / some / no) gameplay shown.

I think the trailer is (unique / not very unique / not unique at all)

I would describe the trailer as _____.

Extra Work

Choose your own trailer to analyse.

Find a game trailer online and describe it. Prepare to present it in front of your class.